Indepth Forensic
May 2010
Indepth Forensic is a team of forensic accountants in Hamilton.
As part of a site re-design by Black Sheep Creative, I was asked to write all the site copy, ensuring it was search engine-optimised, and help come up with a site map.
A challenge was to take what’s quite a technical and detailed – in-depth, if you like – topic and turn it into simple copy that allows anyone to understand what Indepth Forensic does, and how they can help them. I found it was helpful to insert a number of links to other parts of the site into the content, making it easy for visitors to find everything, without having to think too hard!
